Pulling from the ancient art of Kenjutsu and its descendant, Kendō (“sword way”), the military origins of this weapon art closely align with the values upheld through our label.
Discipline, honor, patience are the foundations in which all impactful
societal movements are founded upon. As confidence builds from methodical planning and assembly grows, the more coordinated and swift the actions become.

In Kendō, the kendoka (attacker) and motodachi (receiver) work together to perfect technique by first learning how to strike and what a strike feels like.

Over time, both attacking and defending become second nature—like one’s ability to protest and assemble in accordance to the 1st amendment. But, we’re not just about assembly—we are judged and noticed by our actions. There’s no better time to act than now. It’s foolish to assert that a shirt calls to arms—it isn’t foolish to think the people wearing them won’t come to act.


FOR WHAT IS A MOVEMENT WITHOUT ACTION?

 MINI DROP

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